Nike
Night Vision
- director
- Luna Carmoon
- director of photography
- Andreas Johannessen
- production company
- Prod Co
- production designer
- Louis Simonon
Behind the scenes
MACHINESHOP designed, fabricated, and engineered highly technical practical special effects for the visual campaign “Night Vision” by sportswear global giant Nike. Directed by the distinct vision of Luna Carmoon, this premium commercial platform utilizes advanced sound-wave cymatics to visualize physical energy through safe, reactive fluid mechanics.
Our special projects team brought this complex physical concept to life by designing a precision mechanical rig that transforms audio frequencies into stunning geometric fluid patterns directly on set. The embedded project commercial and behind-the-scenes engineering videos capture the millisecond-precise coordination needed to translate sound vibrations into tangible, camera-ready visual textures.
Advanced Liquid Cymatics & Frequency-Driven Rigs
Visualizing invisible sound waves using practical fluids requires absolute control over acoustic resonance, surface tension calibration, and high-speed camera synchronization:
- Bespoke Audio Cymatics Rigging: Custom-building a specialized, low-profile transducer platform from our liquids hire department designed to pump exact audio frequencies into isolated fluid trays.
- Geometric Fluid Pattern Control: Formulating non-toxic, camera-optimized liquid mixtures that ripple into perfect, sharp geometric configurations under specific sound wave pressures.
- Macro Close-Up Ready Frameworks: Fabricating completely seamless, reflection-free containment blocks to allow the camera crew to shoot vertical macro angles without lens distortion.
- Continuous Production Pacing: Calibrating digital frequency generators to execute rapid take-to-take resets, keeping the high-profile commercial crew moving efficiently.